On this page, I invite you to explore highlights of my professional journey and discover my unique approach to marketing. With a blend of scientific thinking, effective team leadership, and a mindful approach, I have consistently delivered impactful outcomes.

Marketing Strategies:

I bring a scientific background and a deep understanding of systems thinking to my marketing strategies. From conducting thorough market analysis and segmentation to developing data-driven campaigns, I have a proven track record of creating innovative and effective marketing strategies that drive growth.

Global Perspective:

Having worked across diverse industries and global markets, I bring a valuable global perspective to my work. From spearheading product marketing in online brokerage and digital wealth in Canada, to leading marketing efforts in International Banking, and a FTSE 10 company, I have consistently exceeded goals and transformed marketing.

Team Leadership:

I have successfully built and led high-performing teams, fostering a collaborative and inclusive work environment. By encouraging diversity and empowering team members, I create an atmosphere where everyone can contribute their unique talents and ideas. This collaborative approach and ability to connect leads to exceptional outcomes and drives long-term success for the business.

Challenging the Status Quo:

I thrive on pushing boundaries and challenging the status quo in marketing. I encourage my teams to think deeply, question assumptions, and explore new possibilities. By promoting a culture of experimentation and embracing calculated risks, we uncover fresh insights and deliver innovative solutions that drive competitive advantage.

Mindful Approach:

I believe in the power of mindfulness principles in marketing. By leading with a calm and centered approach, I strive to create an environment where creativity can flourish. I value mindfulness practices that enhance focus, clarity, and resilience, enabling me to navigate complex challenges with grace and lead teams towards success.


If you’d like to learn more about anything that you have read here, please reach out.